BPL Eyes 10% market share In domestic Automation, Surveillance segment


BPL Eyes 10% Market Share In Home Automation, Surveillance Segment

New Delhi: patron electronics firm BPL is targetting to seize 10 in keeping with cent market percentageinside the domestic automation and surveillance section over the next 2-three years.

BPL markets its automation answers and surveillance products beneath the brand ‘BPL iQ’.

The company on Friday announced foraying into surveillance camera phase and eyeing increase at theagain of government‘s formidable programme to develop a hundred clever cities. besides, the business enterprise is also seeking to ramp up its retail sales.

“At gift, the market length of the house automation and surveillance phase is over Rs three,000 crore andwe are aiming to have round 10 per cent marketplace percentage in the next 2-three years,” BPL CEO kVijaya Kumar stated.

the whole market size of automation is predicted to be around Rs 600 crore and surveillance business is pegged to be round Rs 2,500 crore, he introduced.

The organization, which changed into already present in b2b sales of home automation segments, has appointed 10 distributors and over 300 sellers throughout India for retail income of its BPL iQ smartAutomation and BPL iQ smart Surveillance variety.

For smart town tasks, BPL has partnered with technology primary Cisco to together bid and take part in a number of the smart towns project.

“The partnership is for a few tasks. In a few, we can also bid alone also,” said Kumar.

The corporation has launched around 80 merchandise in BPL iQ smart Surveillance and has plans to addextra.

we are working on new products and technology. In each 3 to 6 months you would see us coming with new merchandise and technology. We feel that there’s a proper requirement for this, the manner society isdeveloping. safety and safety is a prime constraint,” he said.

BPL iQ home Automation system variety begins Rs 50,000 onward and BPL iQ smart surveillance camerasbegins from Rs 1,000.

The company has indigenously designed, evolved and synthetic its BPL iQ smart Automation based totallyon wireless at Bengaluru.

(This story has now not been edited by NDTV body of workers and is auto-generated from a syndicated feed.)
story first published on: may additionally 06, 2016 18:27 (IST)

Tags: BPL, home Automation, domestic Surveillance


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