Archives
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NEWS 
August 21, 2017 Apple’s ‘hidden’ job ad found online
An advert for an engineer at Apple has been found hidden in the tech giant’s website. The text begins: “Hey there! You found us”, and says the firm is looking for “a talented engineer to develop a critical infrastructure component”. It has since been either removed or moved elsewhere. Cyber-security reporter Zack Whittaker discovered it […]
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June 20, 2017 E-commerce company Myntra gets slammed over ad on ‘Draupadi’
New Delhi: E-commerce portal Myntra landed in a massive controversy after a picture of Draupadi (one of the most important female characters in the Hindu epic, Mahabharata) was allegedly used in an advertisement; which later went viral on social media. The advertisement, which Myntra was accused of publishing, is for endorsing sarees. In the […]
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COMPUTERS 
April 3, 2017 Google Training Ad Placement Computers to Be Offended
MOUNTAIN VIEW, Calif. — Over the years, Google trained computer systems to keep copyrighted content and pornography off its YouTube service. But after seeing ads from Coca-Cola, Procter & Gamble and Wal-Mart appear next to racist, anti-Semitic or terrorist videos, its engineers realized their computer models had a blind spot: They did not understand context. […]
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ALL DEALS 
February 11, 2017 MailChimp Gives Users the Ability to Create Facebook Ad Campaigns
A company known for more than a decade as a email marketing platform is launching into social media advertising as well. Email provider Mail Chimp has announced the introduction of Facebook (NASDAQ:FB) Ad Campaigns, which according to the company will help users engage with existing customers and reach out to new ones. The platform for […]
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ALL DEALS 
February 9, 2017 Apple Takes Ad Blocking “Been Choice” App From Store
Apple,Takes,Ad,Blocking,“Been,Choice”,App,From,Store Apple has removed an app from its iTunes App store that would have blocked native ads in iOS9. The app, with the odd name Been Choice, also offered rewards to users willing to share data on their preferences with the app. The fate of the Been Choice app, which has only been offered for […]
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ELECTRONICS 
February 9, 2017 Uh Oh, Apple iOS 9 May Be a Mobile Ad Killer
At its early-June Worldwide Developers Conference, Apple revealed, among other things, that the newest version of its iOS 9 operating systems will roll out this fall, free of charge. What Apple didn’t discuss, however, is the fact that its new iOS 9 mobile operating system, used in the company’s popular iPhone, may ultimately prove to […]
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ALL DEALS 
September 2, 2016 Twitter to Share Ad Revenue on Videos by US Users
Twitter to Share Ad Revenue on Videos by US Users HIGHLIGHTS Twitter offers revenue sharing to media and entertainment compani New program will offer video creators a 70 percent share of revenue Users would also be allowed to share their videos on other platforms Twitter Inc on Tuesday stepped up its battle to attract video […]
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ALL DEALS 
March 4, 2016 Flipkart’s monthly ad sales revenue reaches $1 million
Photo: Hemant Mishra/Mint Bengaluru: Flipkart Ltd, India’s largest e-commerce firm, is currently generating nearly $1 million in monthly advertisement sales, making the company one of the largest digital ads platforms in India less than a year after it launched its ads business, two people familiar with the matter said. Ravi Garikipati, head of Flipkart’s ads […]
