• NEWS
    9 Smart Widgets for a Better Customer Experience

    Customer experience is the number one concern when creating your website. You might not get it down the first time. Revisiting your design and features is a regular part of maintaining that site. Here are 10 smart widgets (mostly WordPress-only) that will allow you to tweak your site functionality to offer your customers more options to […]

  • NEWS
    Building Long Term Customer Loyalty in Disposable Times

    Building relationships takes time but growing and maintaining them long term takes perseverance, energy and purpose. Jack Trout, Ad Exec and Author of  Big Brands, Big Trouble says, “Marketing battles take place in the mind of a consumer or prospect. That’s where you win or lose.” We live in seriously disposable times. People outgrow their use […]

  • ALL DEALS
    Wix Introduces Lightboxes to Grab Customer Attention

    An ecommerce website is just like a retail store, with some items getting more attention than others.  In the store, this is usually achieved through displays that make the product stand out, which is the same concept behind Wix’s Lightboxes: grab the attention of the customer. The drag and drop website design platform recently announced […]

  • ALL DEALS
    Twoople for Business: Customer Service Chat at Your Branded URL

    If you were late to the Twitter game, you might recall the disappointment you felt when you found out @yourbusinessname was already taken. Maybe you settled for @yourname_yourcity, or some other complex handle. Staking claim to your name is much easier on a new site, such as Twoople, the communications tool launched in May of 2014. What Do […]

  • COMPUTERS
    Microsoft Introduces CRM for Small Businesses with Outlook Customer Manager

    Microsoft (NASDAQ:MSFT) has just introduced a new Customer relationship management (CRM) tool for small businesses called Outlook Customer Manager. The release Follows the launch of the new customer scheduling tool Bookings earlier this year. In a post on its official Office Blogs, Microsoft’s outlook team describes the tool as, ‘”Relationships made easy for small businesses.” As […]

  • NEWS
    How to Stay a Step Ahead with Great Customer Service

    How proactive is your small business’s customer service? Even if your customer service reps are ready to respond to phone calls on the first ring, know all the answers and can solve every possible problem a customer may have, they could still be doing more. “Proactive customer care” is one of the top customer service […]

  • NEWS
    I Have a Customer Who Wants the Cloud, How Do I Write My First Proposal?

    As IT companies embrace the business opportunity the cloud presents and transition to become cloud-ready service providers, one of the first questions that may arise is how to draft a proposal that reflects the change in orientation, from traditional project-based to managed services. For the answer, Small Business Trends turned to Chaitra Vedullapalli, cloud architect […]

  • NEWS
    Customer support in the time of instant outrage: How start-ups do it

    At e-commerce marketplace Snapdeal (run by Jasper Infotech Pvt. Ltd), social media is handled with a set of processes and a large team of 16 constantly monitoring the social chatter. Photo: Bloomberg Bengaluru: No online retailer escaped the backlash sparked by a recent clutch of instances in which customers ordered mobile phones online and were […]