Archives
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COUPONS 
December 13, 2016 Online Male Shoppers Are From Mars, Women Are From Venus
Do men and women shop differently? “Of course,” answers anyone who’s ever witnessed a married couple on a trip to the mall. Typically, when it comes to brick-and-mortar retail stores, men like to get in, get what they need and get out fast. They’re not major comparison shoppers and they’re more willing to pay a […]
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NEWS 
November 1, 2016 Male Investors Aren’t the Only Ones Biased Against Female Entrepreneurs
In a recent Wall Street Journal column, John Greathouse argued that female entrepreneurs might hide their gender when seeking fundraising. This article generated a firestorm of criticism, leading Greathouse to apologize for his comments. While Greathouse’s op-ed wasn’t a great column and deserved criticism, the negative reaction to it missed an important insight. The source […]
