Archives
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COUPONS June 11, 2018 Shoppers will go in-store if they have loyalty points and coupons on their phones, says study…
By: Loknath DasUntapped marketing resource: loyalty points and coupons in m-wallets could drive footfall A quarter of European shoppers would be more likely to use coupons in a store if they could store them on their mobile phone, showing that mobile wallets could be a way to help boost in-store footfall. So suggests a study by […]
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NEWS April 19, 2018 83 Percent of Shoppers Report that Coupons Are a Driver for Changes in Purchasing Behavior
By: Loknath DasWinston-Salem, NC, April 19, 2018 (GLOBE NEWSWIRE) — Inmar, Inc. announced today findings from the 2018 Inmar Shopper Behavior Study. The annual report highlights shopper promotion preference methods, attitudes toward promotions, and use of coupons and rebates, along with insights into shopper engagement with store loyalty programs and shopping-related technology. The findings shed light into consumer demand […]
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CLOTHING August 31, 2017 ‘Perfect’ mannequins can sour shoppers on clothing being marketed: UBC study
By: Loknath DasIf you find yourself window-shopping and feeling like there’s nothing good, check the mannequin. A recently published University of B.C. study found that mannequins’ long legs, tiny waists and perky chests can cause some shoppers, particularly those with low self-esteem, to be turned off from the item of clothing the mannequin is marketing. “When that […]
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COUPONS August 12, 2017 Retail: Shoppers save receipts – for the coupons
By: Loknath DasA new study from inStream shows that shoppers have strong preference for receipt-based offers. Online retailers are increasingly popular, but shoppers seem to prefer receipt-based product offers over digital offers, Fierce Retail reports. A new shopper tracking study from inStream shows that consumers show a strong preference for receipt-based offers for savings. More than 80 percent of those surveyed […]
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COUPONS April 17, 2017 SUPER COUPONING: New statistics on coupon shoppers
By: Loknath DasWhenever new statistics are released about coupon usage, shoppers’ habits and the state of the coupon industry, I eagerly pore over them. I love seeing how couponing changes year-to-year, and continue to be fascinated by our ever-changing industry. Are digital coupons overtaking paper, or are consumers still reaching for the scissors and clipping paper each […]
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COUPONS March 15, 2017 Study: Most shoppers use grocery coupons
By: Loknath DasA new study shows most shoppers use coupons at the grocery store. According to the 2017 Coupon Intelligence Report, nine out of 10 shoppers said they use coupons when they buy groceries. 15% of shoppers said they always use coupons. That’s up from 10% in 2016. More than half of shoppers — 64% — said […]
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December 28, 2016 JCPenney giving away coupons Dec. 24 to early morning shoppers
By: sristy SahaBuy Photo (Photo: KELLY TYKO/TREASURE COAST NEWSPAPERS) 8CONNECTTWEETLINKEDINCOMMENTEMAILMORE UPDATE: Head to JCPenney Saturday morning for another coupon giveaway. Most stores open at 7 a.m. Dec. 24. Learn more about JCPenney’s coupon giveaway here. Both JCPenney and Macy’s want shoppers to head to their stores early Friday. Macy’s stores nationwide are giving the first 250 shoppers $10 gift cards […]
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COUPONS December 13, 2016 Online Male Shoppers Are From Mars, Women Are From Venus
By: sristy SahaDo men and women shop differently? “Of course,” answers anyone who’s ever witnessed a married couple on a trip to the mall. Typically, when it comes to brick-and-mortar retail stores, men like to get in, get what they need and get out fast. They’re not major comparison shoppers and they’re more willing to pay a […]
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COUPONS December 13, 2016 5 Ways to Get Mall Shoppers to Your Store
By: sristy SahaRumors of the mall’s demise have been greatly exaggerated. In fact, a recent study shows shoppers are spending more time at the mall than they have in years — not only to shop, but also for entertainment, dining out and socializing. Sure, we’re about to enter the time of year when mall traffic is heaviest […]
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CLOTHING June 13, 2016 what is Virat Kohli’s shoppers forestall Connection? study right here.
By: sristy SahaVirat Kohli has meaningfully contributed to customers prevent‘s first region income of FY16, consistent with the management. questioning how? Virat Kohli’s garb line ‘Wrogn’ is one of the exclusive manufacturers that customers prevent releasedlately. “The exceptional brand that got launched this year in q4 (last fiscal year) and performed very big rolewhich is Virat Kohli’s […]