Wix, the global Web development platform aimed at small to medium sized businesses, has announced some impressive second quarter numbers.
The company reported collections up to $57.4 million, a 44 percent increase year-over-year.
The cloud-based service also reported an increase in subscribers, topping out at 68 million registered users. That’s a marked increase from the number of people using Wix last year.
The CEO and co-founder of Wix, Avishai Abrahami, says in the company’s second quarter report:
“More and more, businesses and individuals are choosing Wix to build and manage their online presence. We added nearly five million registered users in the quarter, the most in our history, and added 132,000 net premium subscriptions. Looking ahead, we remain excited about our ability to attract new users and subscriptions to our platform based on the power and accessibility of our offerings.”
Wix takes a Do-It-Yourself approach to Web development. It offers templates, drag-and-drop design tools, and the Wix app market with added features. Wix has been busy recently acquiring several companies to add to its app arsenal.
The company boasts offering users hundreds of templates, unlimited pages, and hosting free of charge. But you can also opt for one of the various premium plans for additional features and services.
Over the last year, Wix has announced multiple acquisitions and collaborations to bring improved design and functions to its users. That includes a collaboration with Cloudbeds to add a new feature to the company’s Wix Hotels app.
Among other partnerships, the company has collaborated with Microsoft to integrate its services with Office 365. The collaboration will allow subscribers to build and launch a site entirely within the Office 365 platform.
Wix also announced last month that ShoutOut, the company’s newsletter and promotional product, will be integrating with Facebook ads. Users will be able to automatically create Facebook page-post ads from content on ShoutOut and launch a campaign from the Wix platform.
Abrahami also states:
“Our innovative products and technology platform answers a clear and constantly growing market need and continued to generate strong growth in premium subscriptions, collections and revenue in the second quarter. I am also happy to report that we achieved positive adjusted EBITDA and free cash flow for the first time in our history, a significant milestone.”
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