• COUPONS
    Amazon to acquire 49% stake in Kishore Biyani’s Future Coupons

    Mumbai: Kishore Biyani-led Future Group on Thursday evening said that American e-commerce giant Amazon.com is acquiring a 49% stake in a group entity — Future Coupons Ltd. “We have been informed by Mr. Kishore Biyani on behalf of the existing shareholders forming part of the promoter group and Future Coupons Ltd that they have entered into […]

  • COUPONS
    6 sneaky ways coupons and sales actually make you spend more money

    Couponing has become an increasingly popular hobby in the US, as companies distributed 256.5 billion coupons in 2018. While many think clipping coupons and chasing the biggest sale will save you a ton of money, there is growing evidence that the opposite is true. Business Insider spoke with several marketing experts and found that the coupon actually […]

  • COUPONS
    Follow traffic rules, get discount coupons in return

    We’ve seen an array of brands trying to educate commuters on road safety in their respective communications in the past. Be it Mumbai Police’s quirky tweets to mark Road Safety week or Hyundai’s Shah Rukh Khan -starrer #BeTheBetterGuycampaign, the brands tend to invest a fortune on such communications. Here’s something a little different from what all we’ve seen […]

  • Uncategorized
    How Single-Use Coupons Can Drive Greater Engagement

    Successful marketers know that the end game isn’t just acquiring new customers. Effort must be applied to engaging and retaining that customer. In fact, savvy marketers are well aware that it costs more to acquire a customer than it does to retain one. In an effort to retain customers retailers will often resort to sales […]

  • COUPONS
    Dear Bed Bath & Beyond: ‘Don’t Mess With’ Your Coupons

    Earlier this month, Bed Bath & Beyond said that it will take a number of steps to reduce its reliance on coupons as a traffic driver. The home goods retailer will add coupon exclusions, adjust the value of its offers and impose limits on coupon availability. On the retailer’s fourth quarter conference call with analysts, […]

  • COUPONS
    Amazon considers buying up to 49% in Future Coupons

    Online giant Amazon is not ready to give up on Future Retail just yet. Amazon is working on a new deal structure that will enable it to own stake in Future Retail indirectly, sources close to the development have told CNBC-TV18. The revised FDI policy on e-commerce says that an entity having equity participation by […]

  • COUPONS
    How To Spot Fake Coupons?

    In recent year the use of coupons has become quite global. Saving coupons have been around for a long time, previously their use was restricted to grocery stores only for low-budgeted families. As times have changed so have the use of saving coupons. Now almost every store offers their own saving coupons or promo codes that are being utilized […]

  • COUPONS
    Amazon may buy a stake in Future Coupons to bag Future Retail prize

    Amazon is in talks to buy a stake in Future Coupons, a firm owned by Future Group promoter Kishore Biyani, to ensure that the global web retailer is in compliance with the amended foreign ownership rules that bar e-commerce companies from holding shares in entities selling on their platforms. The US-based online giant was earlier in talks to acquire […]

  • COUPONS
    Halloween shopping this weekend? Where to save and which coupons to use at Publix, Walmart, Target and Winn-Dixie

    The trick-or-treaters are upon us and with Halloween on most advertisers’ minds, this week’s deals are largely candy-centric. Considering Americans will collectively spend about $9 billion this Halloween, it makes sense that every retailer is vying for your dollars. So let’s break down some of your options (and coupons, of course) to navigate what’s sure […]